Hulu, the streaming home of adult animation, is pulling out all the stops at San Diego Comic-Con 2025 with a King of the Hill activation fans won’t want to miss. Starting July 24, attendees can step right into Arlen, Texas, with Hank Hill’s Backyard. It will be a full-on immersive experience packed with barbecue, backyard games, and a dose of animated Americana.
Welcome to Arlen, Texas
Located on the Bayfront’s Parking Lot at Fifth Ave Landing (Lot A1), right next to the Convention Center, Hank Hill’s Backyard offers fans a slice of Texas life straight from the iconic series. Open daily with extended hours through July 27, this outdoor activation blends fan service with down-home fun, making it one of the must-visit spots at this year’s SDCC.
Backyard Highlights Worthy of a Propane King
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- Alamo Pong: Join friendly competitions at this life-sized pong setup, with the chance to win prizes and bragging rights as the Alamo Pong champion. The space will also feature oversized 2D cutouts of beloved characters, perfect for snapping photos.
- Lawn Mower Photo Op: Pose in front of the Hill family’s house, climb aboard the iconic lawn mower, and ‘cruise’ through Arlen alongside full-sized character cutouts.
- Mega Lo Mart Custom Hat Station: Drop by Arlen’s Mega Lo Mart for a custom trucker hat session. Choose your style, pick from exclusive patches, and leave looking like you belong in the Hill family’s hometown.
- The Water Tower: Cool off under the Arlen water tower with a can of Alamo-branded water — served cold and free for fans looking to hydrate or snag a unique souvenir.
- Rhinestein’s Cowboy Boot Toss: Test your skills in this oversized boot toss challenge. Winners score exclusive activation prizes and a healthy dose of Texas bragging rights.
- Backyard Cookout: Relax at picnic tables with the Hill family while enjoying Texas-style BBQ bites served up all day. Guests can also join lawn games like cornhole or check out classic show photo ops, including Dale’s Dead Bug van. Plus, a giant grill will feature clips from both classic episodes and the new season, giving fans a flavorful mix of nostalgia and sneak peeks.
A Texas-Sized Celebration for King of the Hill Fans
Whether you’re looking for a photo op, a snack, or a quick game of cornhole, Hank Hill’s Backyard is the place to be for fans of King of the Hill and classic adult animation. This interactive experience captures the heart of Arlen while giving Comic-Con guests a chance to live a little of that laid-back Texas charm.
Which part of Hank Hill’s Backyard are you hitting first? Are you customizing a hat, tossing a boot, or chilling with a cold Alamo water? And is Hulu officially the king of SDCC outdoor activations? Let me know in the comments or @me.
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