LEGO SMART Play just crash-landed into CES with a spectacle for the ages. In collaboration with Disney Consumer Products and Lucasfilm, the LEGO Group transformed the Las Vegas Sphere’s Exosphere into a brick-built Death Star and let fans pilot a giant LEGO X-wing to recreate the iconic trench run from Star Wars: A New Hope in real time.
New York Giants quarterback Jaxson Dart even jumped in the cockpit to blast the station, kicking off a year where SMART Play launches with Star Wars and turns building into a two-way adventure. Preorders begin January 9, with the first SMART Play sets arriving March 1, 2026 in select markets.
From Skyline Stunt to Playable Galaxy
Sphere Studios built the first interactive game ever played on the Exosphere, the world’s largest LED screen. Fans took a seat in a life-size LEGO X-wing cockpit and steered across the massive display to “blow up” the LEGO Star Wars Death Star in front of the Vegas skyline.
“I felt like a kid again, stepping into the giant LEGO X-Wing and lighting up the Las Vegas skyline in honor of my favorite movies,” said Jaxson Dart, who helped send the station sky-high during the live activation.
What LEGO SMART Play Brings To The Table
SMART Play is a new platform powered by the innovative LEGO SMART Brick, designed to bring your creations to life through embedded tech and connected play. Julia Goldin, Chief Product and Marketing Officer at the LEGO Group, calls it “an exciting new chapter” that blends creativity, technology, and imagination in ways fans have never experienced.
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Disney’s Ron Faris says the system will “breathe new life into the Star Wars galaxy,” while Sphere’s Marcus Ellington notes the Exosphere activation shows how brands can connect with fans at unprecedented scale.
All-In-One Sets, All Systems Go
SMART Play begins in a galaxy far, far away with three All-In-One LEGO Star Wars sets. Each box includes everything needed for the full experience: a LEGO SMART Brick with charger, at least one LEGO SMART Minifigure, and a LEGO SMART Tag. More updates, launches, and tech are planned as the platform expands throughout 2026 and beyond.
When And Where To Experience LEGO SMART Play
Preorders for the LEGO SMART Play LEGO Star Wars All-In-One sets open January 9. The first wave lands March 1, 2026 at LEGO.com, LEGO Stores, and select retailers in launch markets. The Exosphere activation is a one-night legend, but the galaxy will play back in your living room very soon.
Which SMART Play feature are you most excited to try first, the SMART Brick magic or the interactive minifigure tech? Will you preorder on January 9 or wait to see the sets in stores on March 1? Which Star Wars moment do you want to recreate at home when the galaxy plays back? Share your thoughts in the comments or @me.
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