Hulu has released the official trailer for PCCW Media and SK Global’s The Season, and it looks ready to turn a luxury summer into a beautiful mess. Set in Hong Kong’s elite boating scene, the six-episode drama follows a close-knit friend group whose sun-soaked getaway begins to rot from the inside once hidden agendas, shifting loyalties, and dangerous ambitions start surfacing. The new trailer leans hard into that glossy, high-stakes energy, making The Season look like the kind of sleek summer binge built on wealth, secrets, and the quiet threat that everyone at the table may be lying.
Sunlight, Status, and a Slow-Burning Collapse
What makes The Season feel immediately compelling is how polished everything looks on the surface. The world is luxurious, social, and dripping with status, which makes it the perfect place for resentment and betrayal to fester. The trailer seems to understand that contrast well. It is not just selling pretty people in expensive places. It is selling the tension underneath all of it.
That is where the premise really lands. A newcomer enters this already fragile social circle, and suddenly every relationship starts feeling unstable. Once the secrets begin to spill, the line between ally and enemy starts to vanish. For a series like this, that kind of social unraveling is the whole point, and The Season looks like it wants to drag every character through it in style.
Hong Kong Gives the Series Its Own Bite
The Hong Kong setting also helps the show stand apart from more generic luxury dramas. This is not just another rich-people-behaving-badly series with interchangeable scenery. The boating-world backdrop gives The Season a sharper visual identity, and it adds a sense of movement and isolation that fits a story built on shifting power.
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The cast should help sell that volatility. Jessie Mei Li leads as Cola alongside Toby Stephens, Karena Lam, Chris Pang, Celina Jade, Justin Chien, Yvonne Chapman, Kōki, Lee Jae-yoon, and appearances from Hong Kong pop stars Anson Lo and Marf Yau. That ensemble gives the series a lot of room for competing agendas, seduction, emotional fallout, and whatever else this summer spiral has in store.
A Summer Escape That Looks Built to Turn Ugly
Behind the camera, The Season comes from creator and showrunner Yalun Tu, with Marialy Rivas serving as lead director and executive producer. PCCW Media and SK Global are producing, which gives the series the kind of international sheen and ambition that the trailer is clearly pushing.
More than anything, the trailer sells mood. It wants viewers to get pulled in by the beauty first, then clock the danger underneath it. That is exactly how a show like this should be introduced. If The Season delivers on what this footage is teasing, Hulu may have a very sharp summer drama on its hands.
The Season premieres June 17, 2026, exclusively on Hulu in the U.S., with all six episodes available at once. The series will also be available on Hulu on Disney+ for bundle subscribers.
Are you into the glossy betrayal energy The Season is selling so far? Does the Hong Kong boating-world setting make this feel fresher for you? Which cast member are you most excited to watch stir up trouble? Share your thoughts in the comments or @me.
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